The reason for the deploy was a downgrade of a package due to a bug introduced in the latest version. There was a breaking change between the new and old version of the package that the team did not realize would be triggered.
The conditions for triggering the breaking change were only present in production.
Reasonable precautions were in place for catching problems before reaching production. The problem was caught and mitigated within seven minutes.
The system has been updated to handle these corner cases in configuration.